Manila, Philippines — adidas Originals welcomes in the latest iterations of the 3MC for the warmer months ahead, pulling the classic style beyond skateboarding and into the streets as a silhouette made for everyone.
Following the initial launch of the 3MC from adidas Skateboarding in 2018, the latest releases from Originals intrinsically bring innovation and brand heritage together in a simple yet versatile sneaker that technically caters to those in the skate community, whilst also appealing to those across varying cultures and communities worldwide.
For the May delivery, versatility is key. The 3MC style pays homage to skateboarding DNA and delivers an authentic aesthetic that’s intended for all. The brand welcomes in three lighter color ways for Spring/ Summer 2019 with each model featuring a smooth canvas or premium suede upper contrasted against a textured midsole wrap for durability. The Geoflex vulcanized outsole works with the foot’s natural movement to maximize grip, comfort, and flexibility. The outer is brought together with subtle three stripe branding, Gazelle-textured foxing, a distinguishable eyestay tab, and heel mustache. Through clean yet purposeful design, the 3MC transcends its roots in skateboarding, carrying the wearer through real-life moments and all hours in between.
The sneaker will be available exclusively at select retailers worldwide on May 9th. All styles can be purchased through the adidas website.