LeBron James, Diddy join criticism of H&M over sweater ad

ABS-CBN Sports on Jan 10, 2018 07:19 AM
LeBron James, Diddy join criticism of H&M over sweater ad
FILE - BOSTON, MA - MAY 17: LeBron James #23 of the Cleveland Cavaliers stands for a moment of silence for the National Anthem before the game against the Boston Celtics during Game One of the Eastern Conference Finals of the 2017 NBA Playoffs on May 17, 2017 at the TD Garden in Boston, Massachusetts. (Photo by Brian Babineau/NBAE via Getty Images)

LONDON (AP) — NBA star LeBron James, rapper Diddy and other artists have responded with outrage to an advertising image by retailer H&M showing a black child in a sweatshirt with the words “Coolest monkey in the jungle.”

  An undated photo of an advert for a hoodie by H&M. Clothing giant H&M has apologized Monday, Jan. 8, 2017, and removed an advertising image of a black model in a sweatshirt with the words “Coolest monkey in the jungle.’’ The brand removed the image, but kept in place other designs modeled by white children. (H&M via AP)

The retailer has apologized and removed the image, but not before the ad was widely challenged Tuesday on social media as being racist and inappropriate.

James posted a refreshed image showing the model wearing a crown. Diddy posted an image with a sweatshirt revised to read “Coolest king in the world.”

Singer The Weeknd, who has a clothing line at the retailer, says he was “shocked and embarrassed” by the photo and that he would end his ties with the company.

The Swedish-based company says it is sorry the image was taken.

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