EMBM, Hype join forces as country's biggest basketball agency

ABS-CBN Sports on Jan 22, 2019 06:48 PM
 EMBM, Hype join forces as biggest basketball agency
(FROM L-R STANDING) Paula Punla, Naveen Ganglani. (FROM L-R SITTING) Matthew Manotoc, Marvin Espiritu, Karina Sitaldas.

Philippine-based sports agencies HypeSportsPH and Espiritu Manotoc Basketball Management (EMBM) have announced that the two companies will merge to form HypeSportsPH x EMBM, a partnership agency dedicated to providing athletes in the country with first-rate service and premier endorsements.

Marvin Espiritu, the son of veteran PBA sports agent Danny Espiritu, and Matthew Manotoc, the son of PBA Hall of Fame Coach Tommy Manotoc, started EMBM in 2011 with the goal of providing professional management wherein the athlete comes first.

It is now the largest full-service basketball agency in the PBA, representing over 90 active PBA players including Scottie Thompson, Japeth Aguilar, Jayson Castro, Poy Erram, Alex Cabagnot, Arwind Santos, Matthew Wright, Jason Perkins, and Robert Bolick.

“We’ve always had a friendly relationship with the HypeSportsPH group so we’re looking forward to this mutually beneficial partnership to better serve our athletes,” Manotoc said on behalf of EMBM.

HypeSportsPH was started by Paula Punla, who has more than two decades’ worth of experience as an agent in both the sports and entertainment industries. She is joined by Naveen Ganglani, who plays the role of Head of Public Relations, and Karina Sitaldas, who is in charge of the agency’s Marketing Department.

Since its inception in 2015, HypeSportsPH has focused on providing collegiate talents in Philippine sports with off-court opportunities while maintaining and enhancing their public image.

HypeSportsPH is the home agency of collegiate standouts like the Gomez De Liaño brothers, the Ildefonso brothers, Raffy Verano, Renzo Subido, Aljun Melecio, John Lloyd Clemente, Will Gozum, Josh Sinclair, and more.

With this partnership, the agencies will combine their knowledge, experience, and dedication to assist their athletes in the following areas: contractual negotiations, commercial earnings, social media promotion, marketing and PR consultation, social responsibility, brand development, and career planning.

“We’re excited at the chance to work with Matt and Marv, because we know that as one collective unit our two agencies can reach greater heights together – especially by providing our athletes with a family-like environment where they can feel taken care of,” said Ganglani in behalf of HypeSportsPH.

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