One of SEA's leading banks teams up with Powerman for two duathlon events
ABS-CBN Sports on Nov 24, 2016 07:05 PM
Gerald Anderson bikes past the iconic Mall of Asia globe for Powerman Philippines.
Maybank, South East Asia’s fourth largest bank, and Powerman Philippines, the Philippine affiliate of the International Powerman Association (IPA), are hosting two duathlon race events in the Philippines this year.
The first race, which was held last November 20, 2016 at the SM Mall of Asia by the Bay, Anytime Fitness Powerman Philippines Asian Invitational was co-presented by Maybank. Professional duathletes Jason Loh and Su Teoh from Malaysia and Airi Sawada from Japan flew in to be part of the race’s Elite Category.
Maybank is also the title presentor of the Powerman Philippines World Series which will be held on December 3 and 4 at the Clark Freeport Zone in Pampanga. Ten professional duathletes including Powerman World from all over the globe including the two-time Powerman World Champion and Powerman Philippines Ambassador Gael Le Bellec three-time and defending Powerman World Champion Emma, and defending Powerman World Champion Seppe Odeyn will fly to the Philippines for this race.
Aside from having a Powerman Short, this event will also feature the Powerman Classic (10 km run-- 60 km bike --10 km run), the Powerkids (for kids ages 6-12) and the Powerteens (for teens aged 13-19).
The Maybank Powerman Philippines World Series is also a qualifying event for the Powerman Duathlon World Championships to be held in Zofingen, Switzerland in 2017. The event attracts a host of professional and highly competitive age-group athletes, seasoned multi-sport athletes who want to take on a different challenge, and athletes who have just started in the multi-sport category.
“Maybank welcomes this partnership with Powerman Philippines,” according to Richard C. Lim, Executive Vice President and Head of the Retail Business Group of Maybank Philippines, Inc. “Maybank prides itself in being at the heart of the communities we are present in. Being associated with this important sporting event, with almost 3,000 participants in both races, and leveraging on this type of sports sponsorship platform can definitely help elevate our brand in the Philippines. We are excited by the fact that the biggest event, the Powerman Philippines World Series, will be held in Clark where Maybank has one of its largest branches in North Luzon, an area where we have a strong branch network, the largest of any foreign bank in the country.”
Mr. Lim added, “Endurance sports are gaining popularity in the country and Maybank wants to capitalize on this and become associated with the positive values that sporting events promote.”
“The inclusion of Maybank definitely adds prestige to both Powerman events this year,” says Owen Gan, President of Powerman Philippines. “Being one of the largest banks in South East Asia, Maybank will definitely help Powerman in gaining popularity in the Philippines, and eventually in the region, especially now that there are more Powerman events lined up for 2017.”
Part of the proceeds of Powerman will go towards buying bicycles and other gear for the Batang Tri Grassroots program that supports young individuals who do not have the financial means to enter the world of multi-sports.