ABS-CBN launches National Cheer campaign during Pacquiao fight

ABS-CBN Sports on Jul 21, 2019 01:20 PM
National Cheer campaign launched during Pacquiao fight
Entitled “Galing Natin Ito!” and sang by 29 Kapamilya artists, the song highlights the heart, wisdom, and strength of Filipinos that enable them to triumph over challenges in life.

One nation, one voice, one cheer.

ABS-CBN launches a song in celebration of the string of victories that Filipinos have achieved in the international arena, showing the greatness of our people to the world.

Entitled “Galing Natin Ito!” and sang by 29 Kapamilya artists, the song highlights the heart, wisdom, and strength of Filipinos that enable them to triumph over challenges in life.

The song’s recording music video premiered during the fight of Sen. Manny Pacquiao and Keith Thurman that exclusively aired on ABS-CBN platforms including Channel 2, SKY Sports PPV, S+A, and iWant.

It features Angeline Quinto, Bamboo, Billy Crawford, Daniel Padilla, Darren Espanto, Erik Santos, Gary Valenciano, Gloc 9, Iñigo Pascual, Jason Dy, Jed Madela, Kyla, KZ Tandingan, Martin Nievera, Moira Dela Torre, Morissette Amon, Ogie Alcasid, Piolo Pascual, Regine Velasquez-Alcasid, Sarah Geronimo, Shanti Dope, Toni Gonzaga, TNT Boys Mackie Empuerto, Francis Concepcion, at Keifer Sanchez, Yeng Constantino and ZsaZsa Padilla.

“Galing Natin Ito!” aims to unite Filipinos in showing support to our fellowmen who are raising the flag of the Philippines and bringing glory to the country in their respective fields and professions. They include athletes like Pacquiao, who continues to make history in boxing, beauty queens like Pia Wurtzbach and Catriona Gray who were named Miss Universe because of their beauty, wit, and advocacy, and thousands other of Filipinos making their mark around the globe.

The song is the official theme of ABS-CBN’s National Cheer Campaign that celebrates the success of Filipinos to inspire the nation to unite and help unleash each other’s potential for greatness.

With its catchy lyrics and melody, “Galing Natin Ito!” can be used to cheer on Filipinos during international competitions to boost their morale and make our presence felt in the world just like how it is done in basketball, volleyball, boxing, and football events.

A full music video will be released soon featuring more cheerleading and dancing from the JRU Pep Squad, Mapua Cheerping Cardinals, Arellano Chief Squad,
UPHSD Altas Perpsquad, and the
UST Salinggawi Dance Troupe, and dance crews Precom, Aces PH, and Prime,
which are all performing together for the first time.

The song’s lyrics were written by Jerome Clavio, Jan Dormyl Espinosa, and Tiny Corpuz from the ABS-CBN Creative Communications Management, with Gloc-9 and Shanti Dope, while the music was composed by Thyro Alfaro. Behind the music videos are directors Paolo Ramos, Peewee Gonzales, and Lorenz Morales as directors with Elirose Borja and Patrick de Leon as creative directors, DJ San Jose, Jerome Clavio, and Lara Allardo as producers and Ruf Rosario as choreographer.

Watch the “Galing Natin Ito!” recording music video on the official account of ABS-CBN on Facebook and ABS-CBN Entertainment on YouTube. For updates, follow @ABSCBNPR on Facebook, Instagram, and Twitter or visit abs-cbn.com/newsroom.

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