LOOK: NBA 2K League unveils logo
NBA.com Global on Dec 12, 2017 02:09 PM
NBA 2K League logo
NBA press release
NEW YORK – The NBA 2K League unveiled its official logo today.
- The NBA 2K League logo incorporates the colors and shape of the NBA logo and the font of the NBA 2K logo.
- Absent is a human silhouette, which speaks to the inclusive nature of the league and the opportunity for any type of player to try out – young or old, male or female, based domestically or abroad.
- A basketball was selected as the centerpiece of the design as it represents the common thread between all NBA 2K players.
- All 17 teams will unveil their logos later this week.
- The logos were designed by branding agency RARE Design of Hattiesburg, Miss.