New York latest to woo LeBron with billboard

NBA.com Global on Apr 07, 2018 09:02 AM
New York latest to woo LeBron with billboard
Photo c/o @nycadsco on IG

NBA.com staff report

Cleveland. Los Angeles. Akron. Portland. And now, the Big Apple.

New York is the latest city in a trend of recent ones to get a billboard aimed at getting LeBron James' attention. The sign recently went up and is located near one of the main entrances to Madison Square Garden and has a goal of getting James' attention when it comes to making his summer decision in free agency.

Stefan Bondy of the New York Daily News has more:

A billboard on 7th Avenue between 31st and 32nd streets - facing the main entrance to Madison Square Garden — sets a goal of getting LeBron James to sign with the Knicks this summer, equipped with the hashtag #KINGJAMESNYC18.

“King of New York? Prove it,” reads the billboard, which says it’s paid for by @NYCAdsCo

James, who will be in the Big Apple on Monday as the Cavs invade the Garden to battle the Knicks, is set to be a free agent this summer with his reported options being the Lakers, Sixers, Rockets or re-signing with the Cavs.

The Knicks won’t have enough cap space to sign LeBron unless they unload some contracts, and would probably need to attach first-round picks to pull that off. They’re also not in a place to be competitive with Kristaps Porzingis sidelined until the middle of next season.

Similar types of billboards have been launched by other fans, first by a remodeling company in Philadelphia (which put the billboards installed in Cleveland) and also by an attorney in Los Angeles (who had them put up in L.A.). Additionally, an Akron realtor posted two billboards there, which is also LeBron's hometown, trying to woo him to stay with the Cavs.

Roughly five minutes from the Portland Trail Blazers' arena, the Moda Center, there now stands a new billboard meant to entice LeBron James to head West this summer.

James can become a free agent this summer and many fan bases around the NBA are hoping their team takes a shot at signing him.

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