Hawks unveil throwback look for 50th anniversary
NBA.com Global on Aug 17, 2018 08:49 AM
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NBA.com staff report
The Atlanta Hawks are not only celebrating their 50th anniversary season with a renovated Philips Arena, but with a new Hardwood Classics jersey and special court design.
The team announced the jersey and court -- along with several improvements at Philips Arena -- at a special event in Atlanta on Wednesday evening (Thursday, PHL time). According to a press release, "in conjunction with the 50th anniversary of the club’s move to Atlanta from St. Louis, the Hawks will wear the first jersey they wore in Atlanta this season – a powder blue and red-trimmed uniform that was worn most famously by Lou Hudson for just one season in 1968."
The Hawks also announced they would play nine games on a specially designed court.
“This upcoming season, our 50th year in Atlanta, is a unique opportunity to honor our history while continuing to reimagine how we engage and entertain our fans not only at our transformed Arena but virtually through media and gaming,” Koonin said. “Our fans, their interests and consumption continue to evolve, and we are committed to engaging them in innovative ways.”