Report: 76ers hire Elton Brand as general manager

NBA.com Global on Sep 19, 2018 07:17 AM
Report: 76ers hire Elton Brand as general manager
Elton Brand NBA file photo

NBA.com staff report

The Philadelphia 76ers have promoted Elton Brand to General Manager, according to Adrian Wojnarowski of ESPN. Brand had previously been serving as VP of Basketball Operations.

According to Wojnarowski, the Sixers will also bump Alex Rucker to Executive VP of Basketball Operations, while Ned Cohen stays assistant GM and Marc Eversley Senior Vice President of Player Personnel.

Brand, who was a two-time All-Star during his 17-year NBA career, was named player development consultant for the Sixers in December of 2016 and served as general manager of the Delaware Blue Coats, the team's G League affiliate since Aug. 28, 2017.

Brand takes over for Bryan Colangelo, who resigned in June as the 76ers' president of basketball operations after what an investigation concluded was ''careless and in some instances reckless'' sharing of sensitive team information on Twitter.

Brown took the GM role on an interim basis, and the search for a new general manager has only recently heated up. Brown, entering his sixth season, said he had no interest in holding both jobs.

"That is my expectation, that we will have a general manager before the season starts," Brown said. "This is not something that interests me. I do not believe in the role that I have as a head coach that it's tenable. ... We will have, to the best of my knowledge, a general manager appointed, announced by the start of the season. And it's not me. It was never going to be."

The Sixers have reportedly interviewed Utah Jazz assistant general manager Justin Zanik and Houston Rockets vice president Gersson Rosas and have also talked to internal candidates including assistant GM Ned Cohen, player personnel executive Marc Eversley and vice president of basketball operations Elton Brand.

"I think I know what's going to happen," Brown said. "But in relation to declaring something, I can't do that today."

The Sixers won 52 games last season and beat Miami in the first round of the playoffs before they were eliminated in the conference semis by Boston. Under Brown's watch, Joel Embiid and Ben Simmons have blossomed into two of the top young players in the league.

The Sixers were rocked when an independent review found that Colangelo's wife, Barbara Bottini, operated four Twitter accounts it investigated, and she admitted using private information to criticize the Sixers and rival colleagues.

Expected to become major players in free agency, the Sixers mostly sat the summer out.

The Associated Press contributed to this report.

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