Everything you need to know about the HyperCourt
ABS-CBN Sports on Nov 21, 2017 11:39 AM
From the its eye-popping artwork, to its noble goal, here's everything you need to know about the Nike HyperCourt.
The year's biggest advancement in basketball technology just dropped, and it's free.
Yes, free. And if NBA stars like LeBron James, Kevin Durant, Russell Westbrook, Kobe Bryant, and Kyrie Irving all believe it works, then it must be pretty good.
The Nike HyperCourt was made possible in partnership with tech giant Google to give ballers access to in-depth, athlete-inspired drills and training programs that suit the user's preferred playing style.
HOW IT WORKS
The interactive on-site app helps raise your game by training like your favorite Nike basketball players, and it's optimized to work best in any of the Nike's special courts adorned with murals made by famed illustrator Arturo Torres found in and around Metro Manila.
All the ballers need to do at the HyperCourt is simply connect their smart phones to the local network and sign up. That's it.
Once signed in, users will then be able to access exclusive training videos, coaching tips and athlete content that follow their sessions on a periodic basis to enhance the ballers’ learning experiences.
Let's start from the outside before we carve our way in.
Each of the HyperCourts will have an eye-popping mural of a celebrated player made by Arturo Torres, known as the guy behind the illustrations of of New York Times bestseller Shea Serrano's books.
He worked extensively for “The Rap Year Book: The Most Important Rap Song From Every Year Since 1979 Discussed, Debated and Deconstructed” which featured more than 150 of Torres’ drawings that had a blend of photorealism, as well as youthful and lively 1980s cartoons.
Torres also penned the iconic art for Serrano's seminal work "Basketball (and Other Things): A Collection of Questions Asked, Answered, Illustrated".
Torres was approached by Nike because of his credentials and his art's power to resonate with basketballers in Manila and around the globe.
You can find Arturo Torres' sprawling works of basketball art, and experience peak sports tech at five player-specific courts around the Metro.
They will all be launched in separate barangays in Manila throughout the holiday season. The Titan Love Court in BGS is the LeBron James Court, the Ususan Court in Taguig will be Kobe Bryant's, the Comembo Covered Court in Makati belongs to Kevin Durant, while the Scarlet Homes Covered Court in Paranaque boasts the reigning MVP Russell Westbrook's name, and Kyrie Irving's domain is the YCL Covered Court in Quezon City.
Each court can seamlessly accomodate up to 60 people on the court, streaming content and videos, all at the same time.
NIKE + GOOGLE
The partnership between the two giant companies is an unprecedented initiative to bringing access to videos and content relevant to sports where data access can be scarce, i.e. slow internet.
The technology brought by Google to the courts eliminates the need for costly high speed data connectivity, and enables players to watch content without any hiccups on the designated courts.
It's a noble project developed specifically for the Philippines, and this will be the first time this kind of technology will be used anywhere in the world.
More than anything, it provides an avenue for the hoops-crazy Filipino youth to raise their game by providing access to exclusive inspirational and interactive training and content, all through their phones.